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(USGovernment-News.Com, January 21, 2013 ) Jacksonville Beach, FL -- Gone are the days when attorneys could rely just on their clients’ recommending them to other people. Today, the majority of a law firm’s new clients contact the firm online, after learning about its services on the internet. Not long ago, when in urgent need of a professional lawyer, the first thing people used to do was turning to their acquaintances for a recommendation. Nowadays, they make a quick search online, check out the first two-three top websites, and decide which one to contact for help. Considering this behavioral change in how people search for attorneys, many law firms have decided to create attractive, search engine optimized websites, in order to meet the needs of their clients, reach a wider category of possible customers, and enjoy more qualified attorney leads.
The quality of a law firm’s website and its Google ranking are incredibly important for the law firm’s success. The fact that people click on only the first links that appear on search engine listings is well known. According to the experts at Real Time Lead Gen, if the website of an attorney is not among the first three-four search engine results, the chance of being clicked on is very low. If it is not on the first page, this chance drops considerably. However, for a client to be convinced to contact that law company, it is not enough for its website to appear among the first search results. Visitors also look for useful information, free online consultations and great feedback from prior clients. The website of an attorney should offer all this in order to be effective.
Today, there are numerous attorney lead generation companies that offer SEO services to lawyers and law firms. These companies guarantee online visibility for their clients, which is one of the most important requirements for success in the legal industry. And such companies have plenty of clients. More and more law firms have started to invest in SEO in order to increase their online visibility. Working with an experienced company that promises to bring many leads for lawyers is the first step towards attracting a greater number of clients through the internet.
Through the collaboration with such companies, attorneys will be able to attract many new customers. A good SEO company will put a great effort into improving the quality of the content presented on the website, making it more useful and interesting, while embedding it with popular keywords. This way, clients that click on the attorney’s website will not only find a contact number, but also lots of information that interests them and conveys an image of professionalism, trust, and openness.
Specialists offering SEO for lawyers are convinced that this positive trend will continue in the future. They are optimist about the future of SEO in the legal industry and believe that many more lawyers will understand the importance of owning a search-engine-optimized, attractive and useful website.
About Real Time Lead Gen:
Real Time Lead Gen (http://www.realtimeleadgen.com/) specializes in search engine optimization and the generation of quality lawyer leads for law firms that want to attract a greater number of clients through the internet.
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