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(EMAILWIRE.COM, November 16, 2011 ) HARRISBURG, PA -- In todayÂ’s fast paced society, speed and efficiency are everything. Therefore, AN agent's real estate marketing strategies need to focus on delivering high quality content that can be easily digested in bite sized chunks. By helping to protect their prospectsÂ’ most valuable asset, an agent will quickly be able to gain favor and build rapport with their audience.
As Josh Schoenly of Retechulous, LLC indicates, “Some of the most popular videos tend to be approximately 3-5 minutes long. This has proven to be true time and time again amongst our our own clients as well as cold traffic. Since attention spans are ever decreasing, real estate video marketing must be content packed and straight to the point to achieve the best response.”
In fact, Schoenly has begun to encourage his clientele to start implementing this theory for their own property listings whenever possible. One such strategy is known as the video “run through,” which easily keeps content to no longer than 2 minutes long. So far the results have been fairly positive.
“From our experience, people seem to prefer videos that are more personal and down to earth. It is easy to start taking ourselves far too seriously, which can tend to repel more business rather than build trust with our viewers. Consequently, it pays to have a little fun with your real estate marketing and find ways to better relate to your audience,” says Schoenly.
One perfect example of this is a very short video that was shot by one of Schoenly’s own clients in the Florida area. Not only did he choose to utilize the “run through” strategy, but he also collapsed nearly half way into creating the footage. Truthfully, these “human” moments only make people more relatable.
So whatÂ’s holding agents back from following through with this lead generating magnet? Get the inspiration needed by instantly accessing this hilarious example at Real Estate Marketing 411 right now!
About Retechulous, LLC:
Retechulous, LLC is focused on training agents, brokers, and other real estate professionals throughout the U.S. and Canada on how to effectively market their businesses online for maximum profits. The company is managed from two “secret headquarters” deep within undisclosed locations of Central PA. For more information visit RealEstateMarketing411.com.
Retechulous, LLC of Pennsylvania
Jeff Logue
(800) - 458 - 5390 jeff@retechulous.com
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(EMAILWIRE.COM, November 16, 2011 ) HARRISBURG, PA -- In todayÂ’s fast paced society, speed and efficiency are everything. Therefore, AN agent's real estate marketing strategies need to focus on delivering high quality content that can be easily digested in bite sized chunks. By helping to protect their prospectsÂ’ most valuable asset, an agent will quickly be able to gain favor and build rapport with their audience.